Progress is not pushing harder.
It's rethinking the assumptions that quietly hold you back.
I call that a Momentum Reset: a short, focused way to gain clarity on goals, identify obstacles, and turn effort into meaningful results more quickly.
Hi, I'm Marta!
And I love helping people reignite their ✨ spark ✨ — that moment when they shake off the fog, get clear on what they really want, and feel genuinely excited about moving toward it.
Since you're here, it's possible that your spark feels far away right now. Maybe you’re working hard, juggling competing goals, and constantly shifting between ideas, yet somehow, nothing sticks. You’re moving a lot, but not really forward.
It’s not a lack of ideas, drive, or intelligence. It’s something deeper, often invisible, that is weighing you down.
Old assumptions. Misaligned priorities. Pressure to keep going without pausing to ask: Is this the right thing I should be doing right now?
I can help you step out of the fog and see clearly again. Not with more noise, but with sharp questions, smart framing, and a bias for better and faster results.
What others say
Working with Marta has gotten me out of the months-long funk I've been in. I cannot overstate the positive impact Marta had on me and the company.
I feel energized again from our calls, thank you ❤️
- Chiara, Founder
Marta is a strategic thinker who considers the company's big picture goals, finds what's missing to achieve them, and drafts a plan to get from here to there.
She helped move the company forward in a way that hadn't happened in the prior 12 months.
- Louis, VP of Engineering
About me
With over 10 years in tech and 6 years leading product in complex, high-stakes environments, I've been trusted by founders, VPs, and CTOs to surface what others miss — the real blockers behind stalled momentum and underwhelming results.
My background in product taught me how to connect the dots between messy inputs, challenge unspoken assumptions, and drive change that actually moves the business. I've helped companies launch new offerings in weeks after months of delay, cut onboarding time from 8 weeks to 2 hours, redesign offers that weren't converting, and shift stagnant roadmaps into strategic engines.
When you're moving a lot but getting nowhere, the cost isn't just lost time - it's missed opportunities, rising frustration, and momentum that's hard to rebuild.
I bring an outsider's clarity to spot what's holding you back, help you focus on what actually drives results, and say no to distractions. What makes me different is that I won't hand you a framework or a set of productivity hacks. I'll listen carefully to your story, help you uncover what truly matters, and guide you toward action that feels aligned, energizing, and actually leads somewhere.
You'll save weeks of wasted effort and start seeing traction where it counts.
No fluff. No bloat. Just clarity, focus, and energy to regain momentum.
So what's holding your progress back?
Let's figure it out together!In this free 30-minute call, I’d like to get to know you better and see where I can help.